Is bubble wrap environmentally friendly?

Question

Bubble wrap is very useful but is it eco friendly? If not, what are the more environment friendly alternatives?

Answer 1

If bubble wrap is reused over and over again to prevent breakages during transportation it could be less environmentally damaging than a compostable material that is only used once. A life cycle analysis would be required to work out how many time the bubble wrap would need to be reused to make it the more sustainable option.